This post, featuring Ophelia Café, is the ninth in an occasional series about my favorite coffee shops in Joburg.
Making a great coffee shop is about more than just serving great coffee. In the global indie coffee culture of 2019, coffee shops must also have style. They must be bright and Instagrammable, in a cool but unlikely location, with pretty tableware and light fixtures. The food must be good. The servers must be attentive and friendly, preferably with tattoos and cool but effortless-looking hairstyles. The furniture must be attractive and comfortable but not too comfortable, as customers need to stay awake as they type away at their MacBooks.
